Russ Berrie Plush
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Vintage 1977 70′s Russ Berrie gray hippo Jogger jogging outfit plush 12″ $24.99 |
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Russ Berrie Brown Bear Plush 13″ Stuffed Animal Soft Toy $19.99 |
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Russ Berrie Brown Tan Bear Plush 13″ Stuffed Animal Soft Toy Bow $19.99 |
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Russ Berrie and Company Webster the Yellow Duck Plush Doll 7″ $6.00 |
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9″ vintage RUSS BERRIE LIGHT TAN Teddy BEAR NEW k-59 #520 plush stuffed animal $10.99 |
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Russ Berrie Plush #4565 HAMLET “Home Buddies”, NEW from our Retail Store $10.00 |
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Russ Berrie Plush #100652 SPARKY small, Mint/tags, from Retail Store, Halloween $16.00 |
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Vintage Russ Berrie Priscilla Pilgrim Girl Plush Bear $9.99 |
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Russ Berrie Cream “Amore” Baby Teddy Bear Plush SWEET $8.99 |
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9″ Collectible *TWINKLES* by RUSS BERRIE – WHITE PLUSH SPARKLE BEAR – NWT *SALE $9.99 |
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NWT Russ Berrie BROOSE White Teddy Bear RUDOLPH Reindeer Costume Bean Bag Plush $17.95 |
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NWT Russ BERRIE BROWN TEDDY bear NAMED Michael PLUSH STUFFED ADORABLE BOW 15 IN $24.50 |
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RUSS BERRIE CHARMIN Plush Stuffed Bean Filled Bear Toy $2.95 |
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MOONDANCE Cowgirl Plush Bear by Russ Berrie & Co, collectible, 19″ Tall $9.99 |
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RUSS BERRIE “ARIEL” PLUSH,SATIN,&LACE PRINCESS BEAR NWT $14.99 |
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Russ Berrie Plush #4475 CHATTERS, Mint/tags, NEW from our Retail Store, Penguin $13.00 |
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Russ Berrie Plush #13957 CHIP Mint/tags, from Retail Store “Bears From The Past” $15.00 |
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Russ Berrie Plush #101431-1 MAYBERRY, Mint/tags NEW from our Retail Store $11.00 |
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Russ Berrie Plush #5938 PLYMOUTH, Mint/tags from Retail Store “Harvest Time” 12″ $25.00 |
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Russ Berrie Plush #101549 ARABELLA, Mint/tags “Victorian Tidings” 16″ Bear $55.00 |
Ty Girlz Spanked and Webkinz Whipped
Naughty Online-Plush Gets Its Comeuppance
By Alison Marek
December 2007
Clean up your act, was the message Ty’s Ty Girlz got from irate consumers and retailers, who told TDmonthly Magazine they disapproved of the plush-online doll’s Bratz-like face and skimpy clothing. “Ty Girlz look bad,” summed up Monica Beasley, manager of Doodles in Tupelo, Miss.
The makers of the modern ragdolls capitulated, rounding out the dolls’ almond eyes and parting their little embroidered lips to change their expression from “woman-of-the-world” to “girl-who-hasn’t-been-there-yet.”
RETAILERS FIGHT BACK
There’s a limit to how far retailers will be pushed by plush, TDmonthly has learned. Toy-store owners have talked about suing Ganz for foisting unwanted products on them in the midst of the Webkinz craze (and according to a retailer, one may already have), quickly spread the bad word about 10Vox’s viral marketing campaign for Kookeys (read Kookeys Aim for Webkinz Jugular and see retailers’ comments below that article), and refused to order the vamp version of Ty Girlz. They’re also ho-hum about Russ Berrie’s Shining Stars, which have largely fizzled out in specialty shops since they hit the mass market.
After hearing retailers’ complaints about their marketing campaign, which they said took directions they hadn’t anticipated, 10Vox fired the people responsible, co-owner Alex Reece assured TDmonthly. And, of course, Ty Girlz toned down the kohl.
Kids, too, have their breaking points. The unexplained shortages of Webkinz over the spring and summer and subsequent glut led to a predicted slow-down in the specialty market that may continue in some stores through Christmas (most toy-store owners, though, predict that Webkinz sales will be stupdenous again).
“They weren’t selling and the company kept raising the prices,” explained Katie Taylor, the manager of World of Mirth in Richmond, Va., whose store dropped Webkinz altogether. “They are more of a gimmick than a toy.”
REFORMING FOR RETAIL
So is the online-plush phenomenon over? Or will the holiday spirit of forgiveness extend to toy companies?
“[Ty Girlz] look more wholesome and I’m sure those will sell over the holidays,” predicted Melody Ingwersen, owner of Creative Kids in Greenville, S.C.
“We’re selling lots of Webkinz, especially Webkinz clothes,” reported Dee Dee Culotta, co-owner of Victoria’s Toy Station in Baton Rouge, La.
Most toy-store owners told TDmonthly that Webkinz would be “hot” for the holidays, even though the plush is now available in such outlets as J.C. Penney and Wal-Mart. And with continuous YouTube posts by kids showing off their new Webkinz, plus the upcoming Webkinz figurines (unconfirmed as of 12-4-07), odds are the ubiquitous characters will be simmering for awhile.
As for Kookeys, eight retailers were planning on bringing in the new online plush and two already had them. “Kookeys are going well for me,” said Katie Frederick, owner of The Wooden Rainbow in Cedar Rapids, Iowa. “We do Webkinz, too.”
And Bella Sara, an online trading-card game with horses, has just released new plush toys, too. But once the holidays are over and sales simmer down?
“[Ganz’s] greed will cost them many long-time customers,” predicted privateyes2038 on TDmonthly’s Forums. “I have already decided [I will] wash my hands of them.”
To read more, please visit http://www.toydirectory.com/monthly/article.asp?id=2884
ToyDirectory.com® and TDmonthly™ Magazine
Contact: Alison Marek, Managing Editor
12249 Santa Monica Blvd.
Los Angeles, CA 90025
Phone: (310) 979-4330
Fax: (310) 979-4350
E-mail: alison@toydirectory.com
www.toydirectory.com
About ToyDirectory.com® and TDmonthly™ Magazine
For more than 10 years, ToyDirectory.com has been connecting retailers and manufacturers within the specialty toy industry. It has been ranked by Yahoo! as the most popular business-to-business directory for the toy industry since 1998. TDmonthly Magazine, an online trade publication for the toy, hobby, gift and game industries with more than 27,800 registered retailers, is dedicated to being the most comprehensive monthly resource for the toy industry through trend reporting, reviews, trade show coverage and a 12,000+ searchable database of products in more than 100 categories.
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Zelda Wisdom Cupid Mug & Stuffed Plush Gift Set by Russ $12.99 Send this set to any loved one to show them you care for valentines day, or just to show you care. Set includes a 6″ Zelda Cupid Plush, complete with wings and bow and arrow, and a 4.5″W x2.5″H ceramic mug featuring Zelda and the phrase “Why do fools fall in love? Do you really have to ask?”For special occasions, seasonal celebrations, or everyday giving, you’ll make someone happy with a gift from… |
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Shining Stars Search For The Secret Star $0.81 Share the fun and excitement with your favorite Shining Stars Friends in their first Star-Studded animated adventure!… |
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Shining Stars American Eagle $7.77 This patriotic plush American Eagle has a secret code that allows you to log on to www.shiningstars.com where you can register and name a real star with the International Star Registry! The secret code also allows you unlimited access to the virtual Shining Star world. Measures 10″H…. |
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Shining Stars Hippo $10.00 Next time you wish upon a star…let it be your very own shining star! Russ has partnered with the International Star Registry in a revolutionary new Shining Stars program. The program includes a plush Shining Star Blue Hippo, crafted using only the finest of materials and identifiable by the star icon and embroidered Shining Stars logo on the paw pad… and the chance to literally become a star b… |
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Plush Teacher Gift Card Holder Show some teacher appreciation this coming school year with this plush teacher gift card holder. Perfect for any educator in your life1… |
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Russ Plush – Backpack Clips – HUSH PUPPY (4 inch) $2.78 … |
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Spring Recital Ballet Backpack and Tote Bag Beautifully designed with ballet pink satin, sequined shoes and ribbon attached to exterior of bag. Made of 80% man made material and 20% cotton…. |
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Bright Beginnings Elephant Wrist Rattle … |
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Aurora Plush Goldie Flopsie – 12 $6.59 12″ GOLDIE is an adorable stuffed golden labrador retriever – part of the Flopsie domestic stuffed dog and cat collection Aurora only uses lock washer or embroidered eyes and nose for safety.’… |
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Plush 8 Classic Curious George in Red Shirt $1.48 Don’t monkey around and miss out on this soft and huggable beanbag plush! George is ready of all new escapes dressed in his traditonal red or yellow t-shirt. Each sold seperately. Collect them both. 8″… |
April 5th, 2009
Cindy
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